Honda haven’t experienced the finest six months in their history, what with having to close their production plant in Swindon for four months until reopening in May, yet since production has restarted things are finally looking positive for the Japanese company.
Despite financial problems Honda have continued their eco friendly engineering and although early UK sales figures of the Insight aren’t inspiring sales of the Insight, the world’s cheapest hybrid vehicle, have soared in Japan.
In the UK, Honda have set up a roadshow to showcase their new technological advances that have made it into their new models, including the Insight but also the Civic Type R and the ever popular S2000.
Honda have done it again! The Japanese car giants have been at the forefront of car manufacturing – incorporating the latest technology and engineering expertise and now they have designed a pet friendly car!
We all know Honda are advanced but they haven’t yet managed to allow for your pooch to chauffeur you to town and back. They have though developed a cushioned dog seat incorporated in the boot of the Honda Element utility car.
There are very few adverts that avoid being annoying, irritating or serve as a cue to flick over the channel these days, yet those that stick in the memory are the clever ones, the cool ones, the ones that you actually look forward to seeing during the commercial break and there is one particular company that fail to impress with their TV adverts: Honda.
That pesky recession! Who does it think it is, coming over here, taking our jobs, hitting everyone in the pocket, grabbing all the headlines, making the lives of us Brits a misery? The best way for Britain to cope with the dire straits that is the recession, is to put on a brave face. Britain may not be the best in the world at many things these days, but one thing we are good at is having a laugh in the face of adversity.
As more and more countries pass legislation to ensure car manufacturers take responsibility for their vehicles at the end of their life, it’s good to see Honda are taking the bull by the horns and implementing all the measures they can to prolong our environment for future generations.
The End of Life Vehicle Recycling Law has been enforced in Japan, home of Honda, since 2005 and to that end Honda now has designated bases where they accept ‘dead’ vehicles that they can then strip down and recycle or dispose of responsibly.